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- Advertising Humor: Smart Or Not? By:-Claude Whitacre
Small business advertisers almost universally want to be clever in their advertising. Humor is the first thing they go for, after clever wordplay. Is this a good advertising strategy?
- Local Small Business And Advertising Made In America By:-Claude Whitacre
The Made In America appeal is very strong with local small business owners.
Do you own a small business that sells something that is Made In America? Good, there are some customers that want what you have. But even if it isn’t Made In America, you can still use that appeal. Any small business owner can use this idea. Here’s how.
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